Category: Marketing

MAR.216-Creating Customer Engagement via Partner & Event Collaboration-AC22.USCC

Mark Twain said “Synergy – the bonus that is achieved when things work together harmoniously.” Learn how to create synergy, excitement and engagement with other stakeholders to promote compost use. Building on events such as International Compost Awareness Week and World Landscape Architect Month provide great opportunities to target and reach influencers within and outside… Continue reading MAR.216-Creating Customer Engagement via Partner & Event Collaboration-AC22.USCC

MAR.214-Furthering Compost Use by Departments of Transportation-AC20.USCC

This video goes over the use of compost blankets for erosion control, and does research on whether the DOT across states follow the recommendations discovered from compost erosion control. Speakers: Charles Duprey Duration: 22 minutes Credits: 0.5 Member Price: $30.00 Non-Member Price: $52.50 Purchase Course Now

MAR.211-Marketing Municipal Compost: Q&A with a Panel of Practitioners-AC20.USCC

Marketing your finished compost and compost-based products can provide significant income, often making the difference between net profit and loss.But for municipal governments and agencies, who are service-driven and not for-profit, even the act of selling compost can be controversial.Fear of accusations of unfair competition with the private sector is an issue.Just managing the bureaucracy… Continue reading MAR.211-Marketing Municipal Compost: Q&A with a Panel of Practitioners-AC20.USCC